Politics is woven into the fabric of our culture and whether you like it or not, the Trump era has had a powerful effect on polarising society at large. This week for Industry Insights, we speak with Digital Strategist Ben Shapira who has had an extensive history in...
#LeadingLadiesSeries
#LeadingLadies: Kylie Wallace
Kylie Wallace was sitting on a plane, in Row A, flying home from a glamorous corporate work event, when rather than sit back and enjoy the privilege, she felt ill at ease. “I realised that I had become the type of person that was more worried about being upgraded and...
#LeadingLadies: Sam Vassos
“Every time backing yourself works, you get a feeling of elation. The more I’ve done it, the more confident I’ve become in myself and my abilities.” When you become a General Manager at just 29 years old, you’re clearly doing something right. For Sam Vassos, who holds...
Digital CV’s and Salaries: The Good, The Bad and The Ugly!
It’s almost here! Our very first (of many) #LeadingLadies events whereby women in senior leadership positions will be speaking about workplace related topics that will inspire, empower & encourage others to be the best version of themselves. The digital job...
#LeadingLadies: Alexandra Smith
As Group General Manager of Public Relations at Crown Resorts, Alexandra Smith oversees a portfolio stretching from PR to integrated marketing support and sponsorships – across Crown’s two resorts in both Melbourne and Perth. It’s a 24-7, high-intensity operation,...
How to Change your Career Later in Life
Emma Forster’s role at Melbourne’s General Assembly is to keep its marketing arm humming like a well oiled machine. Having joined in 2014, this New Zealand native has been managing many moving parts of the career transformation organisation ever since! From producing...
#LeadingLadies: Clare Cowperthwaite
When Clare Cowperthwaite’s full time role was made redundant around four years ago, she was faced with a choice: “Do I want a similar role somewhere else – to keep tracking along – or to use this opportunity to look at what really motivates me?” It wouldn’t be such an...
When to take your Side Hustle Full Time
Arpana is a global marketing nomad, who is Indian by origin, born and raised in Japan and moved to Australia 14 years ago. With a husband in the Navy, she’s had to uproot her life and career every two to three years. An extensive entrepreneurial streak lies in her...
#LeadingLadies: Sarah Moran
Sarah Moran says every business needs three types of people. A hacker to code, a hipster to make it look good and a hustler to manage business development. Now the CEO of Girl Geek Academy, Sarah has built a small army of hackers, hipsters and hustlers for a...
#LeadingLadies: Ally Watson
Ally Watson’s story is like something out of a rags to riches movie. Raised in working class Scotland with a single parent and a big family, she pursued her dream of becoming an artist, only to be rejected from art school twice in two years. Now based in Melbourne,...
#LeadingLadies: Emma Stone
“I didn’t get into the creative industry to be bored every day”, says this month’s Leading Lady, Emma Stone, Client Services Director at Frost*collective. Emma has worked with some of the most ground-breaking brands in the world from Apple and Mercedes Benz to ACON,...
Transform your culture with these three simple steps
Clients often ask me how they can support initiatives in their workplace to make it a more supportive environment for their team. Being in the business of marketing, advertising and digital, I know that written content helps to develop relationships and build trust....