Is Using ChatGPT Plagiarism in PR or Anywhere?

Is Using ChatGPT Plagiarism in PR or Anywhere?

Aug 7, 2024

Here at Agency Iceberg, we have had many discussions with PR Talent recently about the hot topic of whether it’s okay, from a PR perspective, to use ChatGPT to write media releases and put your name on the work. As you can see below, from almost 400 votes, ‘No’ seems...
PR & Culture Salary Survey Guide

PR & Culture Salary Survey Guide

Jul 5, 2023

The 2023 PR & Culture Salary Survey Guide is now live (download here)! We surveyed 100+ Australian (agency and in-house) based Public Relations talents over a six-week period, to find out current salaries, workplace perks and overall attitudes within the PR...
Addressing the dangers of workplace discrimination

Addressing the dangers of workplace discrimination

Jul 17, 2018

Taboo topics. They’re hard to talk about. Thankfully the #metoo movement has seen a wave of millions come forward to join the conversation. Mistreatment is slowly being destigmatised in society. We’re waiting to see the flow-on effects filter through to the workplace,...
#LeadingLadies: Penny Lipsham

#LeadingLadies: Penny Lipsham

Aug 9, 2016

What’s your current role? I’m the Head of Social Media at Mango Communications. When I started here three years ago, there was one person and a freelancer and now it’s a team in it’s own right. How do you manage client expectations around social? Very carefully, and...
Tips to progress your PR career

Tips to progress your PR career

Nov 13, 2015

  Virtual Elephant recently spoke to me on ways young players could progress their careers in the PR, communications and strategy and creative industries. Here’s a snippet: What sort of advice would you give young media graduates finding it difficult to...