AR, VR & AI: Why Brands Need To Tap Into A New Reality

AR, VR & AI: Why Brands Need To Tap Into A New Reality

Jan 4, 2017

As our first digital foray into 2017, we speak with HBT Agency’s Digital Director Luke Kelly to dissect why brands need to consider augmented reality, and how brands will try and add value in a virtual world. Augmented reality provides an experience impossible...
#LeadingLadies: Kate Aurel-Smith

#LeadingLadies: Kate Aurel-Smith

Dec 27, 2016

Kate Aurel-Smith says it was during her early career days at university, working with a renowned events firm that first taught her the value of team-work. Now Associate Director at Ogilvy PR Melbourne, Kate’s role these days is less about impressing; and more about...
Six Tips for Freelancing Internationally

Six Tips for Freelancing Internationally

Dec 19, 2016

I got into video while studying. Initially I thought I would take the path of advertising and found video really compelling. I completed a 4 year bachelor degree in Communication Design. This degree allowed me to sample and combine numerous different forms of media,...
#LeadingLadies: Steph Webster

#LeadingLadies: Steph Webster

Dec 13, 2016

When Steph isn’t working, she’s networking. And when she’s not networking, she’s connecting other impressive women to potential mentors. How does she manage all of this with a full time job? She doesn’t. Working part time as Client Service Director at boutique digital...
The Evolution of PR

The Evolution of PR

Dec 6, 2016

  Grant Titmus made the decision to move from his role as Chief Sub-Editor for The Age into the world of public relations over a decade ago. These days as the agency’s Principal, he is responsible for mentoring the team at Red Agency, a member of the Havas...