Understanding the value Strategists bring to the table

Understanding the value Strategists bring to the table

The key to a successful agency-client relationship is an in-depth understanding of core businesses problems that can be solved through or lead into an integrated advertising or marketing model. Understanding the challenges can create true innovation – leading to new...
Leadership lessons from Australia’s biggest agencies

Leadership lessons from Australia’s biggest agencies

  At Agency Iceberg, I work with the biggest and best agencies in Australia. I’ve seen every leadership style you could imagine over the years. Here are some of the biggest lessons I’ve learned from some of the industries most impressive players. Omitting...
Ice Cash, Baby!

Ice Cash, Baby!

Introducing Pierre the Polar Bear – the Banker of Iceberg who delegates the rewards to lucky referrers who send great people our way! Frenchman Pierre is the ultimate gentleman – dishing out $100 VISA Gift Cards to the kind people who refer amazing...
How to network authentically

How to network authentically

I love talking to people for a living and helping them land their dream job.  I was one of four women asked to share insights on the ways men and women network differently for Womens Agenda. Here’s an excerpt: “Women and colleagues in my industry tend to...