Something’s shifting in agency land — and it’s not just another rebrand or pitch frenzy. Over the past few months, we've watched a noticeable wave roll through PR and marketing circles: top-tier talent is actively chasing "fractional" roles. Not as a side hustle. Not...
Industry Trends & Workplace Culture
“You are Not a Candle, you Cannot Burn Out,” says Business Coach in 2025
“You are not a candle, you cannot burn out.” Urghhhhh. 🙄 It’s a catchy line, sure. But it’s also dangerously misleading. If you’ve listened to the recent Diary of a CEO episode featuring business coach Natalie Dawson, you may have felt that same mix of...
When Good Intentions Backfire: Why Negative Feedback Can Go Nuclear at Work
Sometimes a boss finds themselves in one of those impossible leadership moments — having to raise a personal, sensitive issue with an employee, around work performance, something physical or hygiene-based, attitude, demeanour and more. While always attempting to...
Why Mental Health & Workplace Safety Matter More Than Ever
October is a powerful month in Australia, marking both National Safe Work Month and Mental Health Awareness Month. It's a reminder to all of us — whether we’re employers, recruiters, or employees — that workplace wellbeing is not just a nice-to-have. It’s essential....
Side Hustle Rise: 1 in 3 Aussies Working Two Jobs to Stay Afloat
Absolutely not surprised to read this — and I doubt many of you are either. Cost-of-living pressures are rewriting the rules of work in Australia, and a new report from Employment Hero has confirmed what many of us have been feeling for a while: juggling multiple jobs...
Men in the Workforce: What Makes Them Stay?
As conversations around employee retention grow louder in boardrooms, understanding what truly drives men to stay in their roles is more important than ever. At Iceberg, we recently ran a LinkedIn poll asking: “If you resigned from your current job and your employer...
Dragging Feet in Hiring? Say Goodbye to Top Talent!
If your interview process is slow, you will lose INCREDIBLE talent. It's just the reality in the market. Fantastic Talent are currently being snapped up by clients that move quicker than YOU. I get it. You need to ensure the Talent that you hire ticks ALL of the boxes...
No Juniors, No Future: Why AI Can’t Replace Real Experience
“AI Will Take the Jobs of Our Juniors – What Do We Need Them For?” A client said this to me recently, and honestly, it stopped me in my tracks. Why? Because while I understand the excitement—and sometimes fear—around AI, the idea that we no longer need junior staff is...
Is Remote Work Holding Back Your Career Growth?
How we work is evolving, but if career progression is your priority, it may be time to rethink your remote work preferences. 👀 A recent survey by Robert Half reveals that 74% of Australian employers believe an employee’s physical presence in the office...
Does Your Personal Insta REALLY Matter During the Interview Process?
We’re seeing more and more clients asking social media managers to submit their personal accounts during the interview process. This has us heading to LinkedIn to run a poll: Is this okay? Is it fair for a client to reject your application based on your personal...
Avoid Employer Red Flags When Re-Entering the Industry
👩💻 "I've applied for junior roles that are way less than my current level and I STILL can't get an interview!!!" – Talent. The job market is tough, and, if you are an experienced leader who's recently been let go from their job, it could be...
Treat your Workplace like a Warzone and it Will Become One
I came across this post recently from workplace rights activist Katherine Kleyman, a former corporate employment attorney and thought about the recruitment workplaces that I've previously been employed in. This bit from Katherine was troubling: "Here's the pattern...











