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Agency Iceberg

MELB Social Lead (Retail)

Global Social Media Manager playing a key role in shaping and amplifying brand voice across various platforms. Responsible for developing and executing brand strategy, conceptualising, creating, and managing content that resonates with target audiences and aligns with overarching brand objectives. This Talent monitors, analyses, and reports on social media performance metrics, using insights to refine any brand’s approach to drive engagement.

Available: 4 weeks
Location: Melbourne
Experience: 6 years
Specialities: Collaborating with cross-functional teams, product launches and campaigns, social media and content marketing trends, brand strategy, Content strategies, organic socials, paid socials, Google ads, Klaviyo, EDMs, Mailchimp, SEO, blog posts, out-of-home marketing, packaging, script writing
Areas worked in: FMCG, Coffee, Tech, Retail
Salary: $130k

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