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Agency Iceberg

MELB Social Lead (FMCG, Beauty, Lifestyle)

Creative and social content strategist with 8+ years’ experience across beauty, fashion and lifestyle, building culturally fluent, social-first brand worlds. Able to translate insight, trends and storytelling into content that connects across platforms, with experience spanning campaigns, creators, editorial, podcast and brand. Experience working across agency and in-house roles, this Talent has led work that balances creativity with performance, strengthens community relevance, and drives brand growth. With a background in journalism, she brings a sharp storytelling, copywriting and strategic clarity to content that feels distinctive and built for conversation.

Available: 4 weeks
Location: Melbourne
Experience: 8 years
Specialities: Multi-channel strategy & planning, Creator, influencer & partnerships, Creative direction & campaign concepting, Platform-native, short-form video
Areas worked in: Beauty, Fashion, Lifestyle
Salary: $125k

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