A digital strategist with a strong foundation in both performance and full-service media, currently leading strategy on a major retail account. Her experience spans Paid and Owned digital channels, supported by holistic, cross-channel planning—including ATL. Retains a global perspective and deep local market knowledge, shaped by experience across both media owner and client-side roles, and brings a balanced approach to strategy, with a track record of delivering results across acquisition-focused campaigns and long-term brand-building initiatives!
Available: November/December 2025
Location: Melbourne
Experience: 10+ years
Specialities: Strategic roadmaps, collaboration, knowledge sharing, Paid and Owned digital channels managementÂ
Areas worked in: Retail, Insurance
Salary: $175k