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Agency Iceberg

MELB Investment Director (ATL + Digital Media) $130k-$150k

  • Sport, Edu, Automotive Clients
  • Hybrid Working (CBD)
  • $130k-$150k

We’re looking to speak with an experienced hybrid talent with ATL (outdoor, radio, TV) & performance expertise in programmatic, social and in-platform experience. This national media agency is rapidly growing to new business wins and ready to hire!

The Opportunity:

  • Develop and execute media strategies to meet client business priorities, encompassing both traditional (TV, outdoor, radio) and digital (programmatic, streaming) media
  • Optimise investments in media buying across various channels, ensuring client objectives are met through strategic media planning, negotiation with media partners, and leveraging tech for effective campaigns
  • Manage the programmatic and search for existing and new clients across sport, education, retail land automotive
  • Responsible for the strategic direction of direct response, measurement and technology initiatives
  • Work closely with clients to set the direction and implement media on the cutting edge of the market, set up programs of work that maximise the media outcomes
  • Engage with internal transformation teams, SBU’s and publishers to coordinate activity, ensure accurate measurement and performance outcomes
  • Directly manage client relationships, providing ongoing support on results while continuously identifying opportunities for improvement
  • Develop and implement digital media strategy

You:

 

  • Live in Melbourne and have full working rights
  • Strong knowledge of programmatic and social with in-platform experience strongly preferred
  • You have fundamental knowledge of other digital disciplines including SEM, SEO, tracking and attribution and web analytics
  • Are someone with high levels of attention to detail and organisation
  • Strong competency in leading client relationship and conveying digital media strategies and recommendations
  • Experience in digital planning to deliver to Brand outcomes strongly preferred
  • Must be able to work collaboratively with others to deliver a comprehensive recommendation
  • More info via anna@agencyiceberg.com.au
  • Please note: salary listed is a guide only. Offers are subjective to your experience.

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