- Social Lead
- Content Creation Star
- Strategy-Obsessed
As the social lead, you’ll lead the social team in developing strategy and content creation on key client partner accounts across health, retail, lifestyle, food, and real estate (consumer tech). This is an exciting role for someone passionate about social media and who has their finger on the pulse of content trends, culture-first creativity, emerging platforms, and formats.
You’ll be responsible for creating interesting and engaging stories across various social media platforms across Meta, LinkedIn & TikTok. Working both independently and with other team members, you’ll be up for a creative challenge and ready to take a step forward in your career.
The Opportunity:
- Working across several renowned brands to develop social media content aligned with the brand’s social media strategy
- Developing strategies and tactics to help our clients achieve their commercial objectives through social media
- Engaging with our clients in the course of the development, delivery and optimisation of social media strategy and content
- Leveraging social media advertising platforms such as Facebook Business Manager and TikTok Ads to plan, action and review campaign performance
- Lead meetings, and discussions and present your ideas confidently to clients and senior management
- Plan, shoot, and edit engaging content for multiple social media channels.
You:
- Live in Melbourne & have full working rights
- 5+ years of social media marketing and/or content creation experience
- Demonstrable experience leading teams
- Extensive experience developing social media strategy, content and copywriting
- Experience running social media accounts for brands
- The ability to create engaging visual social media assets and a solid understanding of the Adobe Creative Suite
- A passion for creativity and coming up with new content ideas
- The ability to work both independently and collaboratively within a team environment
- Strong communication skills to confidently share ideas and present work to other team members and clients
- Strong organisational skills to ensure tasks are completed on tight deadlines
- A proactive approach to work and delivering great results for clients
- An enthusiastic attitude to creative challenges and tight deadlines
- Previous experience in an agency or in-house background is essential.