- Global Luxury + Skincare
- $140k
- Melb CBD.
We are working with a luxury, global skin care organisation that has recently launched in Australia and now seek to add an experienced marketing & brand expert with proven skin care/ beauty experience to their Melbourne team!
This critical hire will be responsible for leading all marketing strategies across all marketing channels, including digital marketing, brand management, e-commerce & ATL/BTL marketing.
The Opportunity:
- Work directly with the Management team to build a sales and marketing team
- Develop & implement & drive brand strategy across on & offline mediums
- Develop & deliver content (digital) marketing
- Develop the marketing plan, budget, targets & objectives
- Promote brand success within the marketing place
- Monitor consumer, competitor & buyer trends for the brand & deliver reports to the Management team
- Make recommendations through tracking trends (SEO & SEM analytics etc)
- Work closely with external stakeholders (PR & digital agencies etc)
- Provide leadership, development, inspiration and motivation to the team and agencies, including direct reports of collaborative junior marketing & sales managers!
You:
- Live in Melbourne, AUS
- Have proven marketing and brand management experience, ideally 5+ years experience
- Proven client experience working in beauty, skin care or pharma
- Experience managing budgets/P&L in a previous role is highly desirable
- Campaign management experience, gained in a previous role is highly desirable
- Exceptional communication & organisational skills is highly regarded
- The ability to demonstrate logical and tactical thinking when developing promotional & marketing activity – consumer led thinking
- Strategic thinker who can adapt in an ever-changing retail environment.