PR Snr Director with 25+ years of communications and stakeholder management experience working in Australia, Hong Kong and Asia. They have solid experience in leading and developing multi-channel communications strategies and managing campaigns involving internal and external stakeholders. Passionate in helping Chinese/Asian brands go global, particularly with market entries and collaborating with HQs to ensure the understanding of cultural nuances. Employing a positive, collaborative and practical approach, they have a reputation for leading and building teams through periods of significant change, transition and growth to deliver tangible business outcomes.
Experience: 25+ years
Specialties: New business development, supplier management, managing a wide range of stakeholders, executing integrated campaigns for clients, driving quality PR campaigns
Areas worked in: B2B, B2C technology, consumer, healthcare, F&B, property, education