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Agency Iceberg

MELB Marketing Manager (Tourism/Hotel) $100k

  • NEW Hotel Launching
  • MELB CBD
  • $100k+

Can we tempt you to join a global tourism & hotel group expanding in Melbourne? The successful Marketing Manager will develop and implement marketing campaigns and strategies that drive brand awareness and revenue growth!

The Opportunity:

  • Support Head of Marketing & Sales
  • Develop marketing metric KPIs and trade objectives
  • Responsible for design and distribution of all internal and external comms: fact sheet, hotel brochure, brochure, menus, sales presentation, hotel signage, hotel promo material
  • Manage all online content creation across owned and third-party websites
  • Manage brand photoshoots, virtual tour photography and video creation
  • Establish and organise the brand’s photo library and its use across all internal and external media
  • Continually update internal & external communication material as required
  • Develop online promo materials that complement social media content calendars
  • Manage eDM campaigns providing regular updates on the brand and promo offers which drive awareness and increase revenue
  • Actively contribute to the development of strategies and activities to improve the brand’s website direct traffic with a particular focus on SEO and SEM

You:

  • Live in Melbourne
  • Will be available to work onsite, for 5 days
  • At least 5-8+ years of experience in a marketing role
  • Ideal if you have previous experience working within the tourism or hotel industry
  • Proficiency in using social platforms, SEO and Google Analytics
  • Experience in marketing, preferably within the hospitality or F&B industry
  • Strong leadership, problem-solving, and communication skills
  • Ability to manage multiple projects and drive results
  • A proactive and upbeat demeanour that inspires excellence
  • Keen to take on new challenges and grow within your career
  • Qualifications in Marketing are highly advantageous
  • Passionate and playful spirit with polished professionalism and creative audacity

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