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Agency Iceberg

MELB AD/Strategist (Advertising Agency) $115k+

  • MELB City
  • Strategy guru
  • National agency 

Strategy and insights are core to this agency’s culture! This newly created job will play a pivotal role in this agency’s strategic capabilities to their existing and new clients. If you are someone who wants solid challenges to run with, and loves developing strategies but also rolling up your sleeves to bring them to life in this ever-changing space, this is the perfect job for you.

The Account Director (Strategy) will be responsible for driving day-to-day innovative strategies to meet and exceed client business objectives, working closely with Account Management and Creative in the planning and development of data-informed, strategically sound creative solutions. You will work across both online and offline to deliver best-in-class strategic executions.

The Opportunity:

  • Leading the strategic approach, working across all teams to challenge thinking and bring ideas to life
  • Developing and presenting digital, integrated and campaign launch strategies to clients
  • Interpret client briefings and collaborate with internal teams teams
  • Understanding digital and physical touchpoints across various platforms
  • An understanding of strategy fundamentals, research, performance marketing and e-commerce is beneficial for this role
  • Relationship building with key clients/ stakeholders
  • Develop consumer insights
  • New business opportunities and pitch proposals and preparations
  • Understanding of KPIs and how best to measure success in brand, digital or social strategy
  • A grasp of how businesses, brands and consumers interact
  • Collaborate with the internal creative team to develop concepts and campaigns

You:

  • Live in Melbourne & have full working rights
  • Qualification in Marketing and/or Strategy (or similar)
  • 10+ years’ experience in a similar role or relevant experience
  • Customer strategy planning experience is highly desirable
  • Past experience in strategy, marketing, managing global brands, and international experience welcomed
  • Research experience is also advantageous
  • An influencer, who projects authenticity and a high level of emotional intelligence
  • An advanced communicator, with verbal, written and visual presentation skills
  • Display a genuine passion and interest for the industry
  • Results-driven, open-minded and positive personality
  • Inspires strategic thinking

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