Leadership Archives - Agency IcebergAgency Iceberg

Retaining top talent and maintaining the best workplace culture

November 20, 2018Leadership, People and Culture

In business, the people you hire can make or break a project, client relationship or partnership. So how do organisations retain their best staff and maintain a positive workplace culture? To find out, ...

Posted by Anna O'Dea

#LeadingLadies: Verity Tuck and Hannah Spilva

November 12, 2018Career Progression, Entrepreneur, Leadership, Leading Ladies, People and Culture

Verity Tuck and Hannah Spilva are co-founders of the fun and cheeky same-day national gifting service, LVLY. The company is a true reflection of the #LeadingLadies themselves, with a major focus on living ...

Posted by Anna O'Dea

#LeadingLadies: Aimee Marks

October 22, 2018Leadership, Leading Ladies

Our latest #LeadingLady Aimee Marks started selling organic tampons from the boot of her car a decade ago. Today The TOM Co. has grown to TOM Organic & tooshies by TOM, with organic products that support ...

Posted by Anna O'Dea

#LeadingLadies: Priya Patel

October 1, 2018Career Progression, Diversity and Inclusion, Gender and Visibility, Leadership, Leading Ladies

Priya Patel has had a stellar 15-year career within two of the world’s leading advertising agencies in the UK. Priya recently moved to Australia where she has been appointed Managing Director of DDB ...

Posted by Nina Zhang

How to attract and retain the best Talent

September 17, 2018Career Progression, Events, Leadership, People and Culture, Recruitment

Last Thursday our Founder Anna O’Dea was the keynote speaker at Servcorp’s event on how to attract and retain the best Talent for businesses. Interviewed by Katie Deeker, Anna shared key insights she ...

Posted by Anna O'Dea

Top Traits Leaders Seek in Talent

July 3, 2018Leadership, People and Culture, Recruitment

Have you ever wanted to read the mind of your interviewer? In such a competitive job market, small things can make a huge difference when it comes to who’s hired and who’s not. To find out what makes ...

Posted by Anna O'Dea

Word of Mouth Marketing: Why haven’t we nailed it?

March 21, 2017Leadership

Research tells us 92% of consumers believe recommendations from friends and family over all other forms of advertising. In an AMA survey, 64% of marketing executives indicated they believed ...

Posted by Anna O'Dea

#LeadingLadies: Fee Townshend

April 5, 2016Leadership, Leading Ladies

Fee Townshend remembers the time she was shoulder tapped to lead PR Edge. ‘Did she know anyone?’ her boss asked her. She instantly thought of a handful of stand out women she knew in her network. ‘I ...

Posted by Anna O'Dea

Leadership lessons from Australia’s biggest agencies

October 6, 2015Leadership, People and Culture

At Agency Iceberg, I work with the biggest and best agencies in Australia. I’ve seen every leadership style you could imagine over the years. Here are some of the biggest lessons I’ve ...

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